Size: 6'' x 6''
Hardcover, 88 pages
“Dear Graduate” challenges the age-old question, “What do you want to BE when you grow up?” by changing it to, “What will you DO when you grow up?” It asks questions of the reader—about how they want to spend their lives and what values they’ll develop, evolving to bigger questions about how they act in the world, who they want to become, and what they will achieve. The idea is to celebrate all kinds of work and all kinds of people. It’s at these turning points in our lives when we should ask ourselves big questions. “Dear Graduate” gives the reader a moment to stop and think deliberately about decisions ahead. Each spread features striking colors and a large, bold type that keeps the focus on each question, but during the roughly two minutes it takes to read we’ve found many have had strong emotional reactions. It’s about being faced with questions that make you think about your intentions differently, or at all. It’s a feeling of, “I was never asked these things as a child.
Brand Values: LGBTQ
Brand: Dear Graduate
Charlie & Adam created this book for graduates, to help them think deliberately about how they want to spend their lives—and who they want to become. Each hardcover book is 6”x 6” with 88-pages of striking color throughout, starting with a lined page for a personal note from you to your favorite graduate. They first thought about all the crossroads in their own lives and why they chose the paths they took. They thought about all the people, smarts, and skills it takes to keep the world running. It inspired them and they wondered how they can all find dignity and satisfaction in their work, no matter what they do. They also realized that asking, “What do you want to be when you grow up?” isn’t as helpful as it used to be. Maybe a better question is, “What will you do when you grow up?” Charlie & Adam hope this book inspires future generations to continue to reframe age-old questions, to find new meaning in what is right for themselves, and to set their own standards for contentment and personal happiness.
